Michelle Mirchandani

Partner, Account Management

Michelle is the partner in charge of leading account management for Rosetta’s New York-based clients.

 

She brings to Rosetta over fifteen years experience directing the marketing of high-sensitivity healthcare products.  Prior to Rosetta, Michelle was Executive Vice President at Medical Broadcasting Company, now owned by Digitas/Publicis, where she played a critical role in business development, client management, and marketing.  Most notably, she managed and consistently grew MBC's relationship with the Johnson & Johnson family of companies, driving significant impact for such brands as Tylenol, Motrin, Topamax and Johnson's Baby.

 

Michelle has also worked as an independent marketing consultant, helping clients develop consumer marketing programs with an eye towards true integration, better targeting, and improved business impact.

 

Michelle graduated from Harvard University with a BA in history of science and earned an MBA from Columbia Business School.